SALON DOCTOR SEMINAR

The Salon Doctor is used predominantly as an important foundational basis for the entire Million Dollar Salon program.

This Salon Doctor Seminar series focuses on providing its attendants with a marketing approach which not only focuses on attracting new clients but complements this with the necessary systems, processes and training to ensure each salon retains its existing clients.

Aim

The Salon Doctor aims to provide salon owners with the necessary tools to help them understand what they need to do to create their own Million Dollar Salon. Salon owners and staff will leave the seminar with increased motivation, essential tools and key strategies of the Million Dollar Salon program.

Key Outcomes

FOR THE NETWORK:

• Increased confidence of the participating salon owners in the Wella brand for providing solutions.
• As a network instigated event, The Salon Doctor will be effective in motivating salon owners to focus on “The Game™”, whilst analyzing and understanding the potential of their own salon. Flow-through benefits to the network will include increased growth and key relationship building via the implementation of the Million Dollar Salon program, from the questionnaire stage through to the Million Dollar Salon Mastery Program.
  

FOR SALON OWNERS:

• Salon owners will be able to use the practices of The Salon Doctor to implement important changes in their respective salons and realise the earning potential that they have.
• Patented key learning areas are the cornerstone subjects of The Salon Doctor and include the ‘4 Pillars of Performance’ and “The Game™” concept which is a tried, tested and patented learning tool of Million Dollar Salon which is used to prioritise those areas that are often overlooked by salon owners in the everyday running of their salons.
• Clear and precise management techniques which can be implemented immediately and that the salon owner will be able to communicate effectively to other staff members